My Bright Tyke

What matters more to us is a timeless trend — the reassurance of knowing that our children are safe and know where they are. We’ve crafted a line of casual wear basics that serve a practical purpose.

Every piece is thoughtfully designed in striking stylish colours, ensuring that, whether at play or on a day trip, your little one stands out in the crowd with their bright styles and safe smiles.

“Because when they’re easy to spot, easy to find it gives us parents peace of mind.”

Year
2024


Deliverables
Brand concept & design, creative direction, social media, brand manual, promotional materials, photography

Location
Melbourne, Australia


Sector
Children Fashion

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Bespoke BNB